Streamlining Conversions with Cubigo’s Customer Lifecycle Management

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Streamlining Conversions with Cubigo’s Customer Lifecycle Management

By Cubigo | 16 February 2021 | Product News

As the senior living industry optimistically looks at the prospects of a new dawn after the coronavirus pandemic, there is one thing that is on everyone’s mind… occupancy. It’s no secret that the past year has had detrimental effects on nearly all sales pipelines, presenting the looming task of re-engaging prospects and rebuilding conversion ratios. With Cubigo’s new Customer Lifecycle Management module, this process will become easier and help familiarize prospects with your community, your team, and all of the amenities available on site. 

Focusing on an organic approach to the sales journey, your prospects and their families will have a one-stop-shop for resources to help in the decision-making process. Contrary to the traditional siloed approach of the sales process, Cubigo’s CLM aims to incorporate all aspects of your organization, ranging from activities and dining to goods and services that might be available to those both living on and off-campus. 

Through Cubigo’s portal, prospects and their families will not only be familiarized with in-person or virtual activities, but they will be able to review files and documents, floorplans, and most importantly, be familiarized with the Cubigo platform, boosting engagement for when the move-in day finally happens! In addition, your sales counselors will not need to worry about redundant data entry, since your prospects' interests and hobbies, contact information, and life history will all be saved in their Cubigo profile, ensuring your lifestyles teams can guarantee top quality programming. 

With Cubigo’s CLM, process management and communication become a breeze, as Cubigo provides a single resource for your sales and marketing teams to effectively engage and follow up on action items. Corporate team members will also be able to gain valuable insights into how specific communities and portfolios are performing with KPIs and analytical data. 

To learn more about Cubigo's Customer Lifecycle Management as well as the broader scope of its engagement platform, schedule a demo today by contacting